SIGN UP LOG IN
 

E-Sport: Brewery plans first eSports beer in the USA

Published by

June 29, 2019 3:33 pm

E-Sport: Brewery plans first eSports beer in the USA

In football, basketball and the like, beer has long since become indispensable. Now a brewery from the USA wants to brew the first official eSports beer.

For most, it is the combination of par excellence: sport and beer.

While in football and co. it is almost a good thing to drink a cool barley juice during an event, this kind of consumption in eSports lags a little behind – which is not a bad thing.

However, a brewery based in the USA wants to change this and is planning the release of the first official eSports beer.

Brewery applies for a patent for eSports beer

Already on 17th June, the brewery Anheuser-Busch applied for a patent with the name “The Official Beer of Esports”. The company is targeting all video game fans with the trademark rights for the names “The Offical Beer of Gamers” and “The Official Beer of Gaming”.

In recent years, the topic of eSports or gaming has often been taken up by beverage manufacturers, and special editions of well-known soft drinks have been added. Just recently, for example, Red Bull launched a can with the face of the eSports superstar “Ninja” on the market.

However, an extra eSports beer is new and currently represents a novelty.

Anheuser-Busch already with a past in eSports

The brewery from the USA is particularly known for its own beer brand Budweiser – not to be confused with the Czech version of the same name – and has already cooperated with the Overwatch League and Monumental Sports & Entertainment in the past.

The latter company is also the group behind the eSports department of the NBA Washington Wizards team, Wizards District Gaming.

It is not yet known whether the beer will find its way across the pond to Europe.

More News

The German Poker Masters - €180,600 are waiting for the champion!

The German Poker Masters - €180,600 are waiting for the champion!

King's Resort Rozvadov was in a state of emergency this weekend. They went on record hunt at the €200+€30 German…

Half time in the LEC: Schalke on playoff course, SK weakens

Half time in the LEC: Schalke on playoff course, SK weakens

When the ten LEC teams meet on Friday, the half-time of the summer season is reached. Who is on the…

So far 1.138 Entries at the German Poker Masters in the King's!

So far 1.138 Entries at the German Poker Masters in the King's!

At the King's Resort Rozvadov the €200+€30 German Poker Masters record event is running at full speed. After six of…

E-Sports: CS:GO: #G2GoesGlobal

E-Sports: CS:GO: #G2GoesGlobal

The organisation G2 Esports announces the repositioning of its CS:GO team for the start of DreamHack Malmö 2019. Since 2016, G2…

Open Face Chinese Poker Strategy: Opening with Fantasyland Cards!

Open Face Chinese Poker Strategy: Opening with Fantasyland Cards!

One game that is becoming more and more popular is Open Face Chinese Poker (OFC). 2 - 3 players play…

Ninja misses

Ninja misses "Fortnite" World Championship!

He is probably the most famous e-athlete of the planet and THE face of "Fortnite". And yet Tyler Blevins -…

Germany will send an eSports duo to the FIFA 19 World Cup (FIFA eNations Cup).

Germany will send an eSports duo to the FIFA 19 World Cup (FIFA eNations Cup).

The interview break-up of DFB boss Reinhard Grindel, the fuss about sorted out world champions, the dispute about the so-called…

Gaming - The industry hopes for these innovations

Gaming - The industry hopes for these innovations

The gaming industry has been enjoying a sustained upswing for years. The use of games has changed from a marginal…

Formula 1: Hamilton wins with a flat tyre, and lousy luck hits Sainz

Formula 1: Hamilton wins with a flat tyre, and lousy luck hits Sainz

In a chaotic finish full of punctures, Hamilton crossed the finish line with a blown-out wheel. He was able to…

LCK: SKT T1 on the way to the top

LCK: SKT T1 on the way to the top

Another extremely exciting day of the LCK is over and slowly, but surely SKT T1 is boxing its way through…

5th matchday of the LEC powered by Shell

5th matchday of the LEC powered by Shell

Together with LEC sponsor Shell, the Recap of the 5th matchday: Upsets, Roster-Changes and a disappeared Rekkles! On the 5th…

Jonas Lauck gets his first WSOP bracelet

Jonas Lauck gets his first WSOP bracelet

After winning the WCOOP Main Event in 2016, Jonas Lauck from Germany can now also call a WSOP bracelet his…

ROUNDUP/Versum turns to takeover poker: Ready for talks with Merck
ROUNDUP/Versum turns to takeover poker: Ready for talks with Merck

DARMSTADT/TEMPE (dpa-AFX) - Under pressure from Merck's hostile takeover bid, semiconductor supplier Versum is open to negotiations. The Americans announced…

Interview with Team Liquid Co-CEO
Interview with Team Liquid Co-CEO

Team Liquid had a strong start into the MSI 2019 but then dropped a bit again. Co-CEO Steve Arhancet talks…

E-Sports: New prize money record at
E-Sports: New prize money record at "The International"

The world championship in the fantasy strategy game Dota 2, "The International", has once again broken its prize money record.…

IEM in spring again with CS:GO in Katowice
IEM in spring again with CS:GO in Katowice

The Intel Extreme Masters returns to Katowice at the end of February. As the organizing ESL announced, the "Counter-Strike: Global…

Sport News: Arsenal's
Sport News: Arsenal's "angry" SBU saviour

Arsenal coach Freddie Ljungberg praises Bukayo Saka's performance in the European League match against Liège but admits the youngster was…

LoL: The All-Star-Event 2019 flopps
LoL: The All-Star-Event 2019 flopps

In the League of Legends, the All-Star-Event 2019 took place. But the audience numbers were weak. Others criticize Riot Games…

UEFA postpones Champions and Europa League finals
UEFA postpones Champions and Europa League finals

The European Football Union UEFA postpones the finals of the Champions League and Europa League indefinitely due to the corona…

The craziest winnings in the history of casinos
The craziest winnings in the history of casinos

Casino games enjoy great popularity. But why is that? After all, the chances of winning aren't very high. In general,…

Open Face Chinese Poker Strategy: Opening with Fantasyland Cards!
Open Face Chinese Poker Strategy: Opening with Fantasyland Cards!

One game that is becoming more and more popular is Open Face Chinese Poker (OFC). 2 - 3 players play…

Crypto cheater gambles away $1.5 million in casinos in Las Vegas
Crypto cheater gambles away $1.5 million in casinos in Las Vegas

Within only 18 months, two men from the US state of Arizona with a pyramid system are said to have…

Mybetting Deals Tools

Surebet by BetBurger

Surebet by BetBurger

BetBurger is a service focusing on arbitrage bets, also known as sure bets. It turns sports betting into an investment.

Matched Betting by OddsMonkey

OddsMonkey

OddsMonkey offers matched betting services with features to enhance your profits with the best betting offers.

Live Sport Results and Statistics

Live Scores

Always keep ahead of the sports betting game with our real time results and statistics!

2000+ Free Slots

Play the best online slots and your favourites from the biggest developers for free right here!